04 Dec Kickoff: Business & Society Seminars
A new seminar series on “Business and Society” will kick-off at ESCP Europe on Dec 4th
We welcome François Maon to be the first lecturer of this series on the Paris Campus. François Maon is Associate Professor of Strategy and Corporate Social Responsibility at the IESEG School of Management in Lille and is primarily specialized in research on CSR, Organizational Culture and Change Management. During the seminar he will present his work “Conceptualizing organizational change toward corporate responsibility: A quad-motor theory”. This article introduces a composite model of organizational change that moves toward corporate responsibility (CR), built on a combination of ideal-type theories of change and existing conceptualizations of CR development. The result is a quad-motor theory of CR development in which life cycle, teleological, dialectical, and evolutionary motors of change operate interdependently, depending on the unit of change considered and the level of integration of CR principles into the company’s culture and strategy.